WooCommerce
WooCommerce participates in the Automattic Affiliate Program. Affiliates can promote WooCommerce Marketplace products and a wider Automattic product portfolio from one affiliate dashboard. The official WooCommerce page specifically mentions Marketplace products such as payments, subscriptions, and bookings, plus WordPress.com plans, domain registration, Jetpack, and Sensei. Affiliates sign up, undergo account verification, and, after approval, create campaigns and promote relevant products to monetize site traffic.
Overview
Commission & Conversion Tracking
How WooCommerce calculates commissions and tracks conversions.
- Commission plans
- Multiple commission options available: 30.0% one-time (First Paid Purchase Commission), 10.0% one-time (Returning Customer Commission). Select the plan that aligns with your promotional strategy.
Tracking
Attribution model | |
Tracking method | Affiliate tracking is managed through the Automattic affiliate dashboard and affiliate campaigns. The official source reviewed does not disclose whether attribution uses browser cookies, pixels, server-to-server tracking, postbacks, or another technical method. |
Cookie duration | 30 days |
Promotional Tools and Resources
Materials and resources provided to support your promotion efforts
BANNERS | |
TEXT LINKS | |
SUPPORTS DEEP LINKING |
- More info about marketing materials
- The official page confirms access to a personalized affiliate dashboard and the ability to create affiliate campaigns across WooCommerce Marketplace and other Automattic products. It does not publicly enumerate banner sizes, text-link libraries, product feeds, APIs, coupon codes, creatives, or deep-linking tools.
Program Rules, Approval and Restrictions
Guidelines and limitations you need to follow when promoting WooCommerce
SOCIAL MEDIA ALLOWED | |
EMAIL MARKETING ALLOWED | |
PPC ALLOWED | |
Trademark Bidding | |
GEOGRAPHIC RESTRICTIONS | Not publicly specified in the official information reviewed. Confirm country eligibility, product availability, tax documentation, currency, and regional restrictions during application or with affiliates@automattic.com. |
COUPON SITE ALLOWED |
- Approval process
- Manual verification approval. Applicants must sign up for the Automattic Affiliate Program and have their account verified by the affiliate team. The reviewed official page does not state a required website, minimum traffic level, publishing history, audience size, business registration, or specific content category. Approval provides access to the affiliate dashboard and campaigns.
- Other restrictions
- Public official materials reviewed do not provide a complete promotional-policy document. Confirm restrictions directly with Automattic before using PPC, trademark terms, coupon or deal distribution, incentivized traffic, email, or paid social. Affiliates should use accurate claims, avoid representing themselves as WooCommerce or Automattic, disclose affiliate relationships, and promote only products and rates actually available through their approved dashboard.
Payouts and Payment Methods
How earnings are paid out and which methods are supported
Payment frequency | Net30 |
Payout currency | USD |
Minimum threshold | $20 |
- More payout info
- The official WooCommerce page states that affiliates must sign up and have their account verified by the Automattic affiliate team. Approved affiliates receive access to a dashboard for creating campaigns across WooCommerce Marketplace products and other Automattic products. Public official information reviewed here does not specify payout timing, payment terms, payment currency, refund handling, or a minimum payout threshold.
Payout methods
WooCommerce overview
- Company
- Pricing model
- Free
- App types
SUPPORTED PLATFORMS
Impact Overview
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