ExpressKeys
ExpressVPN's affiliate program lets publishers promote ExpressVPN subscriptions through tracking links and campaign assets, then earn CPA commissions for qualifying new paid sign-ups. ExpressVPN says the program offers competitive commissions, fast payouts, reporting and tracking tools, dedicated account-manager support, marketing collateral, and specialized landing pages tailored to campaigns. The program is managed through Impact, where partners generally apply, obtain tracking links, review reporting, and manage withdrawals.
Overview
Commission & Conversion Tracking
How ExpressKeys calculates commissions and tracks conversions.
- Commission plans
- Multiple commission options available: $13.0 one-time ($13 One-Time Referral Bonus), $36.0 one-time (Pro Sale). Select the plan that aligns with your promotional strategy.
Tracking
Attribution model | Most likely last-click within the applicable cookie window through Impact tracking; ExpressVPN's public page does not clearly publish a detailed multi-touch attribution policy. |
Tracking method | Impact tracking links and cookies, with reporting and conversion attribution handled through the Impact platform. Pixel or server-side implementation details were not publicly confirmed. |
Cookie duration | 30 days |
Promotional Tools and Resources
Materials and resources provided to support your promotion efforts
BANNERS | Yes |
TEXT LINKS | Yes |
SUPPORTS DEEP LINKING | Yes |
- More info about marketing materials
- Affiliate tracking links, Reporting and tracking tools, Marketing collateral, Campaign-specific or specialized landing pages, Account-manager support, Digital-content support, Potential banners and other creative assets through Impact, Potential promotional codes or campaign assets where approved
Program Rules, Approval and Restrictions
Guidelines and limitations you need to follow when promoting ExpressKeys
SOCIAL MEDIA ALLOWED | |
EMAIL MARKETING ALLOWED | |
PPC ALLOWED | |
Trademark Bidding | |
GEOGRAPHIC RESTRICTIONS | The program is commonly listed as worldwide or global. However, ExpressVPN's services, subscription availability, advertising rules, sanctions requirements, and campaign approval may differ by country. Partners must comply with local law and any country exclusions shown in Impact or the insertion order. |
COUPON SITE ALLOWED |
- Approval process
- Manual or conditional approval through impact approval. Applicants generally need an Impact account, an identifiable promotional channel, and a compliant plan for referring new paid customers. ExpressVPN's public page emphasizes partner support and campaign materials but does not publish a complete checklist. Impact or ExpressVPN may evaluate the applicant's website, channel ownership, audience relevance, content quality, traffic sources, geography, promotional methods, legal compliance, and prior affiliate experience. The partner must accept applicable program terms and use approved tracking and creative assets.
- Other restrictions
- Partners should not make false, deceptive, or unsupported claims about anonymity, security, streaming access, speeds, logging, jurisdiction, or guaranteed results. They should not use fraudulent clicks, cookie stuffing, forced redirects, adware, malware, self-referrals, fake incentives, spam, unauthorized discount claims, or misleading domains. They should disclose the affiliate relationship and follow Impact rules, applicable advertising law, platform policies, and any ExpressVPN campaign-specific restrictions. PPC, trademark, coupon, email, and incentive rules require confirmation in the active agreement.
Payouts and Payment Methods
How earnings are paid out and which methods are supported
Payment frequency | Net30 |
Payout currency | USD |
Minimum threshold | $20 |
- More payout info
- ExpressVPN describes the program as offering fast payouts. Third-party program listings generally report monthly payment, commonly by the 15th of the following month, while another source reports Net 30 and balances below the applicable threshold rolling forward. Impact allows partners to choose a preset withdrawal threshold or a fixed withdrawal day. ExpressVPN-specific payment terms may vary by partner agreement or insertion order.; Schedule: Monthly; commonly reported as by the 15th of the following month or Net 30. Exact issuance timing may depend on Impact settings, validation, refund/chargeback processing, and the partner's agreement.
Payout methods
ExpressKeys overview
- Company
- Pricing model
- Subscription / Freemium
- App types
SUPPORTED PLATFORMS
Impact Overview
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