Fanatical
Earn commissions promoting digital game keys, bundles, deals via CJ for websites/blogs or Tapfiliate for YouTube/Twitch/Discord/Mixer; Free to join, access banners/links/feeds, global, high conversion on discounts; Two channels: traditional for sites, alternative for video/streamers
Overview
Commission & Conversion Tracking
How Fanatical calculates commissions and tracks conversions.
- Commission plans
- Multiple commission options available: 2.0% one-time (Base Commission), 12.0% one-time (Enhanced Commission). Select the plan that aligns with your promotional strategy.
Tracking
Attribution model | Not specified (standard last-click via CJ/Tapfiliate cookies) |
Tracking method | Cookies (CJ/Tapfiliate); Deep linking, tracking links |
Cookie duration | 30 days |
Promotional Tools and Resources
Materials and resources provided to support your promotion efforts
BANNERS | Yes |
TEXT LINKS | Yes |
SUPPORTS DEEP LINKING | Yes |
- More info about marketing materials
- Banners, text links, product data feeds, API, game artwork, logos, brand guidelines, affiliate exclusive deals/codes, advanced promo previews
Program Rules, Approval and Restrictions
Guidelines and limitations you need to follow when promoting Fanatical
SOCIAL MEDIA ALLOWED | Yes |
EMAIL MARKETING ALLOWED | |
PPC ALLOWED | |
Trademark Bidding | |
GEOGRAPHIC RESTRICTIONS | None (global, multiple currencies: USD, GBP, EUR, CAD, AUD) |
COUPON SITE ALLOWED | Yes |
TRAFFIC MINIMUMS | None specified (channels of all sizes welcome with good fit) |
- Approval process
- Manual approval that usually takes Not specified. No website required — For CJ: websites/blogs/price comparison/news/reviews sites; For Tapfiliate: YouTube/Twitch/Discord/Mixer owners with good content fit; No minimum traffic/activity; Apply via links
- Other restrictions
- Good fit between content and store offering required; Full creative control but promote authentically; No minimum activity
Payouts and Payment Methods
How earnings are paid out and which methods are supported
Payment frequency | Net30 |
Payout currency | USD |
Minimum threshold | $50 |
- More payout info
- Net 30 or Net 60 depending on network; Tapfiliate payments generated at beginning of every month via PayPal once £30 threshold met; CJ queries to CJ support; Schedule: Beginning of every month (Tapfiliate); Monthly Net 30/Net 60 (CJ)
Payout methods
Fanatical overview
- Company
Focus Multimedia Ltd
- Pricing model
- Buy once / Paid
- App types
SUPPORTED PLATFORMS
CJ Overview
Apps Similar to Fanatical with Affiliate Programs
Offers digital bundles and a storefront with pay-what-you-want pricing for games, books, and software, featuring DRM-free options, cross-platform support, indie publishing, monthly subscriptions, charity donations, and distribution via download or keys.
Delivers pay-what-you-want bundles of downloadable PC games, supports charities with every purchase, provides free Steam keys and giveaways, offers regular discounts on indie and AAA titles, and sells direct game downloads and DLC with user accounts and reviews.