Fanatical
Fanatical operates an affiliate program for publishers promoting discounted PC games, game bundles, digital game keys, and related offers. Partners receive access to affiliate-network tracking and reporting, regular previews of upcoming deals, and promotional support.
Overview

Commission & Conversion Tracking
How Fanatical calculates commissions and tracks conversions.
- Commission plans
- Multiple commission tiers available based on performance volume. Higher sales volumes unlock better commission rates.
Tracking
Attribution model | Not explicitly published. Standard network tracking is generally last-click or last eligible click. |
Tracking method | Cookie-based affiliate tracking through the applicable network, using tracking links and network dashboards. |
Cookie duration | 30 days |
Promotional Tools and Resources
Materials and resources provided to support your promotion efforts
BANNERS | Yes |
TEXT LINKS | Yes |
SUPPORTS DEEP LINKING | Yes |
- More info about marketing materials
- Tracking links, Affiliate dashboard and analytics, Banners, Text links, Regular previews of upcoming deals, Affiliate communications and offers, Promotional links for websites, blogs, social channels, and streaming channels
Program Rules, Approval and Restrictions
Guidelines and limitations you need to follow when promoting Fanatical
SOCIAL MEDIA ALLOWED | Yes |
EMAIL MARKETING ALLOWED | |
PPC ALLOWED | |
Trademark Bidding | |
GEOGRAPHIC RESTRICTIONS | Fanatical describes its affiliate network as global and does not publish a complete prohibited-country list in the reviewed official materials. |
COUPON SITE ALLOWED | |
TRAFFIC MINIMUMS | No minimum traffic or activity requirement is stated in Fanatical's official FAQ. |
- Approval process
- Manual or network-controlled approval approval. Applicants must register with the applicable network or provider and identify their promotional channel. Fanatical states that there are no minimum activity requirements or expectations.
- Other restrictions
- Publish accurate game, bundle, price, and availability claims; use authorized tracking links and creatives; disclose the affiliate relationship; avoid misleading claims, forced clicks, cookie stuffing, adware, brand impersonation, unauthorized trademark use, spam, and promotion of expired offers.
Payouts and Payment Methods
How earnings are paid out and which methods are supported
Payment frequency | Net30 |
Payout currency | USD |
Minimum threshold | $50 |
- More payout info
- Payments are handled through the applicable affiliate network rather than directly by Fanatical. Exact threshold, payment timing, currency, reversals, validation, and payment-method rules therefore depend on whether the partner is enrolled through AWIN, CJ Affiliate, or Tapfiliate.; Schedule: No universal Fanatical-issued schedule was published in the reviewed official sources. Third-party listings report monthly payment cycles and possible Net 30 or Net 60 network terms.
Payout methods
Fanatical overview
- Company
Focus Multimedia Ltd
- Pricing model
- Buy once / Free
- App types
SUPPORTED PLATFORMS
CJ Overview

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